What is The Bath Bulletin Board?
The Bath Bulletin Board uses the popular concept of pixel marketing
to deliver an inexpensive web-based advertising medium to the city
of Bath. Just like the bulletin/notice board in your local post
office this website offers a single location for people and companies
to advertise themselves and peruse existing ads.
How does it work?
Each ad on the board comprises of three elements.
- An icon: this is the bit people see first. Each icon is a set
size (the smallest availabe is 20 x 20 pixels) and is an image
chosen by the advertiser (perhaps a logo or photograph or letter
or word).
- A pop-up ad: this is what tells the visitor more about you.
When the visitor moves the cursor over an icon, the pop-up ad
appears. It contains a few lines of text about the advertiser
and again is specified by the advertiser.
- A link. Each icon can be a link to a website of the advertisers
choosing. Most likely it will be the company website of the advertiser.
It is likely that this is what many advertisers will be most interested
in - in essence, The Bath Bulletin Board is an inexpensive way
to drive more potential customers to their website.
How do I get an ad on The Bulletin Board?
To post an advertisement on the Bulletin Board you must click on
the "Buy Space" link at the top of the page and follow
the short online sign-up procedure, which includes an area for you
to upload your ad artwork (if you have it ready) and a place for
you to specify your pop-up ad text and link
URL. If you choose to upload your ad during sign-up, as
soon as we receive payment (see below) we will place your ad on
The Bulletin Board. If you choose to email us your artwork at a
later date (or if you would like us to contact you to organise your
artwork) we will obviously have to wait until we have both your
payment and your artwork before we can put you ad on the board.
How do I pay for my ad?
During the sign-up process advertisers are directed to PayPal to
pay for their ad. PayPal is a global leader in secure online financial
transactions. Used and trusted by millions worldwide, PayPal allows
us to provide a secure online payment method (including the ability
to accept credit cards) using an established and proven provider.
As an advertiser, you also know that you are using a trusted service
and, if you are already a PayPal member, it is even more convenient.
But don't worry, if you are not a member of PayPal you are not required
to become one to pay for your ad (PayPal will ask you if you'd like
to become a member, but only after the payment process if complete).
You can also pay by cheque if you wish. However, we can only start
processing your ad once we have received your payment, so paying
by cheque will take longer. If you wish to pay by cheque, make it
payable to "Find It Net" for the appropriate amount (depending
on how many squares you buy) plus VAT of 17.5% to the following
address: Find It Net, Belgrave Lodge, Upper Camden Place, Bath BA1
5JA. Be sure to write your reference number (given to you during
the sign-up process) on the back of your cheque.
After payment, what happens next?
Once your payment has been received, we will contact you either
by phone or email and finalise your ad details. Specifically, we
will establish which square(s) on the Bulletin Board you would like
(you can choose to have your ad anywhere on the board as long as
it is still available) and how you wish to provide us with your
icon artwork.
How do I provide artwork?
We would prefer you to create your own artwork and email it to
us. Just send us an image file - either .jpg or .gif (not animated!)
- that has the same pixel count as the ad space you have bought
- please note that we reserve the right to refuse any inappropriate
or offensive files.
If you need us to create artwork for you please provide us with
a business card or stationery that features your company logo and
we will put together something for you. If you have ordered a square
format space and your logo is long and thin it may not all fit within
the space.
|